July 28, 2009
Design is no longer just about form anymore but is a method of thinking that can let you to see around corners. And the high tech breakthroughs that do count today are not about speed and performance but about collaboration, conversation and co-creation.
Bruce Nussbaum
Editor, BusinessWeek’s innovation and design coverage
Source: CEOs Must Be Designers, Not Just Hire Them by Bruce Nussbaum
Labels: Design Thinking


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