Design Thought Leader

There are two reasons why it’s important to market your in-house creative department:

1. To get work.
2. To tell everyone about it.

It’s that simple. The first thing you need to do is to advertise your services, explaining exactly what you do. Next, do good work. Better yet, do outstanding work. And then, finally, tell everyone about the great work you’re doing. If you’re doing it right, the cycle
will feed itself.

Glenn John Arnowitz
Director of Global Creative Solutions at Pfizer