Friday May 18, 2012

September 8, 2010

It’s true. The energy, attitudes and effort of the people working on a product or service ultimately drive the brand’s face in public. The more you care about what you’re making and doing, the better you’re going to make it. You want the people who experience it to love it just as much as you do.

Paul Isakson
Co-Founder of Thinkers & Makers

Source: Your Culture Drives Your Brand

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